ButterPly
pr4good
2018-07-16T07:14:07+00:00
Project Description
Media publicity for Crowdfunding Campaign of Eco-friendly Designer Furniture (August 2016)
BUTTERPLY, a designer furniture brand created by Hong Kong-based design studio Upscaling Operations, proudly launches its plywood multi-purpose desk series. PR for Good organized a launching event and pitched the story to target media such as design, lifestyle, and start-up business.
Results
Quality coverage in Apple Daily, HK01 (Start up), Next Magazine, SCMP, Modern Home, Ming Pao Weekly, Metropop
A glimpse of media coverage: